ELECTRONIC ARTS COMPLETES ACQUISITION OF BULLFROG PRODUCTIONS LTD.

SAN MATEO, Calif., January 24, 1995 - Electronic Arts (Nasdaq:ERTS), a
leading global interactive entertainment company, today announced it has
completed the acquisition of Bullfrog Productions Ltd., a premier European
interactive game developer, based in Surrey, England. Bullfrog becomes a
wholly-owned subsidiary of Electronic Arts (EA). Financial terms of the
agreement were not disclosed.

Bullfrog is Europe's number one PC CD-ROM software developer and is best
known for its innovative strategy and simulation games such as Populous,
PowerMonger, Syndicate, Theme Park and Magic Carpet.

In line with the Company's long-term strategy to invest in key development
and creative talent, Bullfrog is the third major interactive software
company acquired by Electronic Arts in the past three years. Origin
Systems, Inc., the Austin, Texas-based entertainment software developer of
titles such as the Wing Commander and Ultima series, was acquired in 1992.
Distinctive Software Inc. of Vancouver, Canada, developers of EA SPORTS
properties such as NHL Hockey and FIFA International Soccer, was acquired
in 1991.

Electronic Arts (EA), headquartered in San Mateo, California, is a leading
interactive entertainment company. EA was founded in 1982 and has an
annual sales rate of over $400 million. The company develops, publishes
and distributes software worldwide for IBM-compatible PCs and Macintosh
computers, as well as game machines such as Sega Genesis, Super NES, and
3DO Interactive Multiplayer.

Electronic Arts
1450 Fashion Island Blvd
San Mateo, CA 94404
415-571-7171

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