This is an older news release just recieved from Avery that might still be
of interest...
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AVERY INTRODUCES CD ROM STORAGE PRODUCTS WITH MODULAR SYSTEM FOR FILING,
STORING, TRANSPORTING DISKS

Integrated Approach to Simplify Management of CD ROM Disk Collections

DIAMOND BAR, Calif. -- As the use of CD ROM evolves through its infancy and
heads toward a predicted explosion in applications, Avery is announcing
the introduction of a CD ROM disk storage system that helps users maintain
and access their growing disk collections with maximum effectiveness and
minimum effort.

Avery's CD ROM Storage Products encompass a full line of desktop storage
units, portable wallet cases, and sleeve packages designed to safely house
CD ROM disks in the office, at home or while traveling. Instead of keeping
disks in bulky plastic "jewel box" cases, CD ROMs are stored in patented,
double-pocket plastic sleeves with an integrated track system that allows
users to remove sleeves easily from one unit and insert them into another.
Users can take a sleeve from their desktop storage unit, place it into the
wallet-size case and safely transport a CD ROM with over 550,000 megabytes
of information.

As a leading manufacturer of office supplies, Avery recognized the need for
an integrated, user-friendly CD ROM storage system. With its tremendous
capacity for storing information and images, CD ROM is experiencing vast
growth in usage and applications for business, education and recreation --
from animated, moving-image multimedia presentations to volumes of
information and images stored on one 4 3/4" disk.

"Avery conducted comprehensive research -- from focus groups to brainstorm
sessions -- to determine the actual needs of CD ROM users," said Jon
Williamson, product manager, Avery Dennison. "What we heard most often was
the need for true CD ROM storage integration. As a result, we came up with
a system for home, office and travel that works together. The sleeves are
entirely interchangeable, fitting into both stationary and mobile storage
products."

Working in conjunction with Roundhouse Products Inc., a Santa Monica,
Calif. based manufacturer of compact disc storage systems, Avery developed
CD ROM Storage Products around Roundhouse's patented double-pocket sleeves
made of CD-safe, non-stick polypropylene. The sleeves are designed with
two inner dividers which keep the disks securely in place and prevent the
sleeves from sticking to the disks. The sleeves also have two notches at
the bottom that lock into a compatible track in the storage units,
facilitating easy removal for transport, for use or to reorganize the disk
collection by subject or alphabetically. A double-pocket sleeve holds two
CD ROMs or one with its accompanying literature.

Desktop Units

Avery CD ROM Storage Products offer four desktop units that provide easily
accessed disk storage in a minimal amount of space. Similar to systems
that hold business addresses and phone numbers on removable cards, Avery
desktop units allow users to flip through the double-pocket CD ROM sleeves
to locate a desired disk, remove it and subsequently return it to the same
space. Each unit comes with a specific quantity of sleeves, and is
expandable with the purchase of additional sleeves.

The Roladisc Compact multimedia track system is constructed of durable
plastic and injection molded vinyl. The highly compact unit uses only 16
inches of space, and is packaged with sleeves for 50 CD ROMs with
literature or 100 disks without literature. This model can store a maximum
of 100 disks with literature or 150 without literature.

The Roladisc Wood unit, hand crafted from fine poplar and featuring sliding
aluminum spacers and wood footings, includes sleeves for 50 disks with
literature or 100 without and has the same maximum capacity as the High
Tech system. The suggested retail price for each unit is $24.95.

The Locking Stackable Drawer, which comes with sleeves for 50 disks with
literature or 100 disks without literature, offers an expandable storage
approach in a small amount of space for growing disk collections. It
carries a suggested retail price of $29.95.

The Flip CD ROM case offers another convenient storage option -- a hard
plastic box with a lid that opens up, packaged with sleeves to hold 10
disks with literature or 15 disks without literature. With a suggested
retail price of $6.95, the sturdy Flip CD ROM case also works well while
traveling.

Wallets

Versatile CD ROM wallet units from Avery are ideal for transporting CD ROM
disks, providing dependable protection and easy access during travel. The
durable cases are made from a durable leather-like vinyl ensuring
resistance to heat, water and damage.

Two wallet styles feature matte black, leather-like zippered covers with
foam padding inside to protect valuable disks and equipment. The zippered
wallet that accommodates 12 CD ROMs with literature or 24 without also
provides space for a portable CD player, using an elastic strap to secure
the player safely. Side openings allow headphone and power cord use while
zipped. This unit carries a suggested retail price of $ 19.95. The larger
soft, zippered wallet holds 30 disks with literature or 60 without
literature. This wallet is designed only for CD ROM disk storage. It
carries a suggested retail price of $19.95.

The Sturdy Plastic wallet travel case, with a suggested retail price of
$5.95, is made of injection molded hard plastic for durability and
includes 10 sleeves for 10 CD ROMs with literature or 20 disks without
literature.

Sleeve Packages

Additional pre-packaged sleeves are available to expand Avery CD ROM
Storage Products track systems. Options include a package of 20
double-pocket sleeves to hold 20 CD ROMs with literature or 40 disks
without, at a suggested retail price of $5.95. A package of 50
double-pocket sleeves stores 50 disks with literature or 100 without for a
suggested retail price of $12.95. The 10 track system package of
single-pocket sleeves also is available, with 10 sleeves that each hold
one 3.5" disk. The suggested retail price for the single-pocket sleeve
package is $4.95.

Avery CD ROM Storage Products will be available beginning November in
computer, stationery and office superstore outlets.

Avery Dennison Office Products North America, a unit of Avery Dennison
Corporation, is the world's leading producer of self-adhesive labels for
laser and ink jet printers, labeling software, indexes and other office
supplies. Avery Dennison Office Products is based in Diamond Bar, Calif.

Avery Dennison
20955 Pathfinder Rd
Diamond Bar, CA 91765-4000
909-869-7711,  fax 909-598-2905

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