AltaVista Announces MediaWrangler
The Solution for Multimedia Management

PC Expo-Chicago, Illinois, October 19 - AltaVista announces MediaWrangler,
an easy-to-use multimedia object management database. A Windows based
program, MediaWrangler provides the simplest way to make and view
interactive multimedia databases. Multimedia data is stored in a hyperlink
format, allowing the information to be presented in an interactive style.

MediaWrangler is easy and fun. As its name implies, MediaWrangler is a
metaphor for the cowboys who once roamed the Great American West. Like
wild horses, information can be very difficult to organize. Multimedia
data (pictures, sound, text and video) is often spread out over several
mediums (CDROMs, hard drives, etc.) much like wild horses on the plains.
MediaWrangler allows users to "roundup" this information easily and
quickly. Its concepts are easy to learn and each action has a real life
parallel for easier understanding (for example, the multimedia file
created in MediaWrangler is called a Roundup).

MediaWrangler is the most carefree way to produce and display interactive
multimedia documents. It allows users to put all facets of media together
in an associative manner using drag and drop technology. Not only is it
inherently intuitive, but anyone that is interested in creating or
extracting a particular piece of information can accomplish precisely what
they want with the click of a mouse. By clicking on a particular object,
such as a picture displayed on the screen, a user can create or explore in
depth any aspect of that picture via sound, text, audio or image.

"Images, audio and video can be very cumbersome to manage and most
multimedia tools available today are difficult to use. An easy-to-use tool
to effectively manage them was desperately needed. MediaWrangler was
created to meet those needs ." said Jack Marshall president of AltaVista.

MediaWrangler features the following:

* Drag and Drop database construction.
* Point and Click tree management and navigation.
* Foresight and Hindsight. Unique internal architecture anticipates
  user's actions and performs time consuming decompression
  transparently.
* Image formats supported: Kodak Photo CD, TIF, PIC, GIF, EPS, BMP,
  PCX, JPEG, TGA DCX, KFX, RLE, LV, CALS, G3, G4, ATT, CLP, XWD, IMG,
  IFF, SUN, XBM, ICO, ICA, GX2, XPM, ASCII, CUT, BRK, MAC, PSD, MSP,
  PCD, WMF, WPG and DIB files.
* Supports image conversion between all image formats.
* Supports JPEG compression and decompression. Maximizes storage
  space.
* Link multiple "Roundups" via hyperlink. Perfect for creating a
  library of Roundup files, catalogs and storyboards.
* Complete Hyperlink capabilities between all media types.
* Thumbnail viewing of images.
* Export the entire "Roundup", includes a Royalty-Free player. Perfect
  for distributing your multimedia document.
* Play and record audio.
* Customizable Auto playback configurations with interactive branch
  capabilities.
* Enhance images without altering the original.

The beauty of MediaWrangler is its simplicity and intuitive nature. It's a
tool for capturing ideas that answers the needs of developers and
professionals requiring multimedia technology.

MediaWrangler has an affordable suggested retail price of $299.00 and can
be purchased through AltaVista Technology, Inc.

For more information about AltaVista and their cutting edge products,
please contact AltaVista Technology Incorporated, 1671 Dell Avenue, Suite
209, Campbell, CA 95008. Telephone: (408) 364-8773 Fax: (408) 364-8778

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