CANON CELEBRATES MILESTONE FOR ITS BUBBLE JET TECHNOLOGY: 10 MILLION
PRINTERS SHIPPED WORLDWIDE

Technology Found In Array of Products

COSTA MESA, Calif., October 11, 1994 -- For most of us, bubbles conjure up
images of lighthearted fun or maybe the music of Lawrence Welk. For Canon,
the world's largest computer printer manufacturer, bubbles are at the core
of an important company achievement.

Canon Computer Systems Inc. (CCSI) today announced that shipments of Canon
Bubble Jet printers have surpassed the 10 million unit mark, a significant
testimonial to the technology's flexibility and popularity since its first
appearance in the early 1980s.

The milestone of 10 million Bubble Jet printers included shipments of both
Canon brand and OEM product recorded through the end of August. In
addition to this accomplishment, Bubble jet technology is also behind the
success of other Canon products such as copiers, facsimiles, word
processors and industrial printing systems, according to Peter Bergman,
vice president of marketing for CCSI. "In fact, Bubble Jet printers have
been the major contributor to CCSI's aggressive growth -- more than
quadrupling sales since the company was founded in 1992.

"Canon has long been recognized as the leader in the printing industry with
more than 70 percent of all laser printers using Canon-developed engine
technology," says Bergman. "Having achieved 10 million Bubble Jet printers
worldwide, we further strengthen our position as the leader in printing
technology."

Bubble Jet technology was first discovered in 1977 when Ichiro Endo, now
senior general manager of research and development and a director of Canon
Inc., accidentally placed the hot tip of a soldering iron on a syringe
filled with ink. Surprisingly, a jet of ink was expelled when an air
bubble formed in the ink tank, thus, spurring an enormous R&D effort that
has yielded more than 7,500 patents and a wide array of products based on
Bubble Jet technology.

Full scale development of the Bubble Jet system began in 1978 when Canon
established a task force to develop products incorporating the technology.
Canon showed its initial application of the technology -- a full-color,
digitally controlled prototype copier -- in 1981. The first Canon computer
printer that incorporated Bubble Jet technology was the BJ-80 in 1985
followed by the first full-color Bubble Jet printer, the BJC-440, in
1986.

Today, CCSI's growing family of Bubble Jet printers continues to be the
most popular application of the technology. The Bubble Jet line includes
the recently introduced BJC-4000, a five page per minute (ppm) black and
white printer that also prints in color and sells for less than $500; the
affordable, portable BJ-10sx monochrome printer; the BJ-100, an
entry-level desktop monochrome unit; the award-winning BJ-200e; the
wide-carriage BJ-230 monochrome printer; and the BJC-600 color printer,
which was honored with a Best Buy award from PC World this month.

In addition to being used in Canon's popular line of copiers, faxes,
calculators and word processors, Bubble Jet printers have also found
applications in several unique, and what may appear to be disparate,
products that exemplify the flexibility of the technology.

For example, the lightweight (7.7 pounds) NoteJet 486 notebook computer
from CCSI is the industry's only notebook computer with a built-in micro
Bubble Jet printer that outputs high resolution (360 dpi) text and
graphics at two ppm. On the other end of the size spectrum, Canon's Bubble
Jet technology is also currently used in a first of its kind seven-ton
textile printing system, jointly developed in Japan with Kanebo ltd., that
automates, simplifies and greatly reduces costs associated with color
textile printing. Finally, Canon's large format color Bubble Jet copier,
the BJ-2436, features a resolution of 400 dpi for reproducing large format
originals such as billboards, murals, posters, maps and construction
plans.

"Canon is dedicated to making technology easy to use and meaningful for our
customers," says Bergman. "Advancements in Bubble Jet technology will
continue with products that elevate the efficiency and productivity for
our end users."

About CCSI

Since 1992, Canon Computer Systems Inc. has led Canon's activities in the
U.S. computing market with the following product lines: Bubble Jet and
laser printers, scanners, desktop and notebook computers, as well as the
unique integrated notebook computer/printer product, the NoteJet. Small
office/home office (SOHO) customers are reached via the mass market
channel -- a network of computer dealers, superstores and mass merchants
who represent more than 5,500 storefronts nationwide.

Canon is recognized as the world's largest computer printer manufacturer
and leader in optical imaging technology with more worldwide patents than
any other company. For more information, customers can call 800-848-4123.

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