          
          
          
          
          Your Best Foot Forward
          
          
               Recruiting face-to-face involves different
          techniques than recruiting at a meeting.  When you meet
          with a prospect one-on-one, you're selling yourself as
          much as, or perhaps more than, you're selling the
          company.
               Dress conservatively.  That doesn't mean you have
          to wear a three-piece suit and a tie.  It does mean,
          however, that you dress in a way that won't draw
          attention.  No spiked hair, no tank tops.  You have to
          convince your prospect that you're a serious person
          who's serious about conducting business.
               Start the meeting with a handshake that's neither
          limp nor a bone crusher.  Don't underestimate the
          importance of the first handshake:  Any banker will
          tell you more loans are approved or disapproved on the
          basis of the introductory handshake than on all the
          documents borrowers provide.
               When you make your presentation, you need to get
          the prospect to trust you.  Look into his eyes when you
          talk and when you listen.  If you look away, you're
          telling the prospect he's not important and he won't
          want to work with you.
               Show enthusiasm.  When you describe your MLM
          opportunity, be a booster.  Otherwise, your prospect
          will doubt your sincerity.
               Whether you're meeting one-on-one or with a group,
          a good way to start things off is to tell something
          about yourself.  Don't spend an hour on your life
          history -- just touch on the highlights.  Emphasize
          your work experience and your family ties.  Your goal
          is to convince prospects that they can trust you.  Only
          then will they agree to work with you.
               Then, go into introductory remarks about the
          business at hand.  Explain to your prospect that you're
          going to talk about the following points:
               1.  The company
               2.  Its products
               3.  The income opportunities for distributors
               In other words, go through your presentation
          enthusiastically but concisely.  Don't talk too long. 
          Make your points, ask for questions, and shut up.
               Don't talk too much.  Don't confuse the prospect
          with all the details about compensation, overrides,
          price lists, etc.  Your prospect will get sidetracked,
          discussing minor issues.  Instead, hit the highlights,
          telling your prospect about the product and the income
          opportunities.
               Make a list.  Actually, have your prospect make a
          list of all the people he or she knows who might become
          downline distributors.  This involves prospects right
          from the beginning and helps them visualize a future in
          which many people are working for them.  This will help
          increase your success rate in recruiting.
               Answer all the questions as well as you can.  If
          you can't answer a question, admit it.  If it's a
          crucial issue, promise to find the answer as soon as
          possible.
          
          
          
